Sip and Shop During Rosé Fridays at Bastide’s NYC Showroom

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Start your weekend off right — every Friday this summer, Bastide, a French beauty and lifestyle brand, offers a complimentary glass of rosé to customers shopping at their pop-up showroom in Soho until August 17. 

Bastide, the French word for a country house, is inspired by la douceur de vivre (the beautiful way of life) in Aix-en-Provence. Their clean and non-toxic formulas are made by artisans in Provence and sold in their NYC showroom, open Thursdays and Fridays from 11:30am to 2pm, as well as on their online shop

Bastide Showroom (Image Credit: Jessica Fillak)

With your glass of rosé in hand, touch, smell, and experience all that Provence has to offer. Their fragrances, infused with signature notes of Provence such as rose, olive, fig, and lavender, will instantly transport you to the south of France.

Visit the showroom to do as they do in Provence— drink wine, relax, and live the beautiful way of life. 

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