Stop and Smell the Roses at these Instagrammable Floral Concept Stores in Paris

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Twenty years after Colette, the mother of all Paris concept stores first revolutionized the Paris retail landscape, a fresh crop of Instagram-ready floral concept stores have sprouted across the French capital, offering an array of must-visit spaces to shop, eat, learn and relax. Not to mention being the perfect Parisian pit stop for weary feet. Introducing an all-new hybrid varietal of Parisian concept florists that are part flower shop, part hang-out and altogether the perfect way to enjoy Parisians’ love of flowers.

Peonies Paris: With a name that evokes that most influencer-approved of all flowers, Peonies Paris checks all the Instagram boxes (and then some). Inside, bold emerald green tiling and pink accents interspersed with buckets of blooms, arrangements and potted shrubbery set a hip scene. Add gold cutlery, pink stone table tops, all-day avocado toast, green and pink frothy Matcha teas, and we dare you to resist shooting at lay pic. Plenty of non-dairy and almond milk options make this a great vegan or vegetarian-friendly option. Got a green thumb? Stay on for one of Peonies’ workshops. You may not be able to buy a bouquet, but for 49€, you can bring home the know-how to create the perfect rustic French country bouquet thanks to a lesson with founder Clémentine Levy.
– 81 rue du Faubourg Saint-Denis, 75010

Fragrance Flowers + Tea: Set on rue Sébastien in Paris’ trendy 11th, Fragrance, Flowers + Tea opened at the beginning of 2018, just in time for tea. Run by owner Claire, this florist and French tearoom conjures a romantic atmosphere with dried bouquets, exposed stone walls, and centuries old wood beams all channeling a peaceful French farmhouse feel. Here, countryside elegance rules as muted tones, pastel blooms and wild greenery evoke flowers gathered on a languid summer walk in the meadows. To help your Paris memories linger a bit longer, simply bring home one of Fragrance, Flowers + Tea’s dried lavender bouquets for the most fragrant luggage this side of Provence.
– 14 rue Saint-Sébastien, 75011

Les 2 au Coin: Literally meaning “the two in the corner,” this friendly little floral boutique in Paris’ 2nd complete with café eatery has become a favorite for Paris’ Sunday brunch fans. But that’s not the only meal Les 2 au coin offers. Go for the lush setting and stay for coffee and cake, lunch, or evening wine and cheese plates. Helmed by owners Christophe and Victor, you’ll find plenty of on-trend succulents and cacti along with an array of seasonal blooms. Pull up a chair inside and enjoy a moment away from the street noise among pot after pot of lush greenery. Or, opt for a table on the pavement outside, where orchids and cookies set the tone for people-watching in the most floral of urban jungles.
– 7 rue Notre Dame de Bonne Nouvelle, 75002

Désirée Fleurs: Zeroing in on all things local is Désirée Fleurs florist and café, whose flowers are sourced from French producers across Paris’ Île de France region, Brittany and the Var area in the South of France. Owners Mathilde and Audrey took four years to plan, execute and launch the concept, resulting in what has become a bright, contemporary-classic neighborhood landmark. Take your pick from the reassuringly classic Parisian pavement café tables and rattan terrace seats outside, or head inside to enjoy one of the store’s Scandi-chic tables. Bouquets aside, edible blooms take center stage at Désirée as cakes are decorated with petals, salads with fragrant herbs, and organic bread sandwiches with edible flowers. Better yet, for anyone hoping to capture a little of the Désirée’s fragrant ambiance to take home, the boutique has its own line of fragrant vegetal oil candles.
– 5 rue de la Folie Méricourt, 75011

What the Flower: For those expecting a traditional flower shop, stepping inside this lush gem may solicit its expletive-like name. The surprise? This recent addition to the floral concept boutique scene brings together the worlds of beauty and floristry in one distinctly eco-friendly hairdresser-meets-florist destination. Decorated with wooden palettes, terracotta pots, retro tan leather stylists’ chairs and ready-to-buy greenery hanging from every rafter, this unisex salon channels Grandpa’s potting shed and Paris fabulousness in equal measure. Thanks to a green ethos, you can also enjoy a host of luxe eco-friendly salon services using natural vegetable dye hair colors, products by Hairborist and natural clay balayage techniques. Whether you opt for a simple cut and style, a blow dry or even a beard trimming, urban detoxes don’t get any more beautiful than this.
– 35 rue du Chemin Vert, 75011

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